Neteller Targets Norwegian Customers

Norway had its own version of the American UIGEA (Unlawful Internet Gambling Enforcement Act) passed in the Norwegian Parliament. The Payment Act, which was passed in February 2010, deems it illegal for financial organizations to effect transfers of deposits to online gambling casinos and also to process payments on their behalf.

The Act became effective on June 1. What will follow is that Norwegian banks will block the use of credit cards being used for depositing funds in online gambling accounts. This brings about a golden opportunity for alternative banking option providers to capitalize on. And Neteller, a premier online baking service has already set its target on the potent Norwegian market.

Neteller began its campaign to gain customer attention by sending out an e-mail to all its subscribers appraising online players of the situation in Norway and how it can fill the breach. The message addresses players from Norway and tells them that due to the changes in the legislation, deposits made by merchant sites using MasterCard or Visa issued in Norway would be declined by the issuing bank. So if they were looking for an alternative payment option they could use from any where in the world, they must consider Neteller.

The message further explains how easy it is to use Neteller and how funds can be securely transferred to the Neteller eWallet. This virtual wallet bypasses the conventional financial organizations and offers a reliable and dependable means to fund player accounts.

The Payment Act has come about right at the start of the World Cup which is highly unfortunate. However Neteller has come to the aid of Norwegian players right in the nick of time. Neteller will be able to gain maximum mileage by offering promotions and bonuses and enticing players to use their facilities. Neteller will be able to encourage maximum use of its products not just in Norway but all over the world during the World Cup.

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